CINE 2010 Special Jury Award Recipients
NHL Winter Classic
Category: Professional Advertising & Promotion Division, Commercials & On-Air Promotions
Summary:
On New Year's Day, the NHL and NBC Sports continued a new tradition live from historic Wrigley Field, The NHL Winter Classic on NBC. The creative combination of NHL players preparing in the locker room and 'Take Me Out to the Ball Game' captured the viewers attention immediately.
Credits: NBC Sports & Olympics
Chariman, NBC Sports &Olympics: Dick Ebersol
SVP Strategic Marketing, Promotions & Corporate Communications, NBC Sports & Olympics: Mike McCarley
Creative Director, NBC Sports & Olympics: Brian Matthews
NHL Marketing: Casey Hall
2010 Recipients
• 102 Minutes That Changed America: I-Witness to 9/11
• Black in America II Open
• CNN Presents: Generation Islam
• Coming Home: Military Families Cope With Change
• Dans La Rue: In The Streets
• Dear Zachary: A Letter To A Son About His Father
• Down in Number 5
• Ezz Steel - Forging the Future
• Get Screened Oakland
• Heroes Destiny: Sprint "Create Your Hero"
• In My Hands: A Story of Marfan Syndrome
• Jessie's Dad
• Journey to the Edge of the Universe
• Kangaroo Kaos
• Keeping Order: A Fort Orange Court Record
• Kid Power DC
• NHL Winter Classic
• Nova Science Now: "Saving Hubble"
• Reach
• Ready, Set, Go! Making the Move to Kindergarten
• Shadows of The Stadium
• Silencio en Juarez
• The Constitution Project: Yick Wo and the Equal Protection Clause
• The Last Campaign of Governor Booth Gardner
• The Music Instinct: Science & Song
• They Killed Sister Dorothy
• This Was Your Life
• Werewolf Trouble









